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For-Profit AccountabilityRobinson makes comprehensible the labyrinthine political fights that surrounded the attempt by WellPoint to purchase CareFirst. He gives appropriate credit to the management of CareFirst for turning the failing Blues plans around while also noting how they totally misread the temper of the Maryland legislature. He rightly notes that what looked like "a victory of people over profits" in Maryland looked to regulators in Delaware and the District of Columbia as a rejection of "a conversion that would have generated millions of dollars for health-related projects" while "forcing the firm to subsidize unprofitable products in Maryland with surpluses earned elsewhere." The heart of the issue, as Robinson notes, is whether nonprofit health plans have an obligation to be more socially accountable than their for-profit competitors. We have all seen the bumper stickers that read "Health Care Is Not a Business; Health Care Is a Right!" That may be a nice sentiment, but it does not describe todays U.S. health care system. Health plans, whether nonprofit or for-profit, are highly competitive businesses. All businesses have an obligation to be both socially accountable and financially sound, and many for-profit health plans do much more for their communities than competing nonprofit plans do. The "nonprofit/for-profit" distinction is a red herring. We need well-managed, community-minded institutions that treat policyholders and providers fairly, regardless of their corporate form.
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